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Ignis Shadow.

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It’s no secret that Suzuki sells one of the most unique cars around. The Ignis, with it’s small exterior and big interior is considered the only compact, spacious, miniature SUV on the market and probably in the world. But now, with the addition of one badge, two decals, and four black alloy wheels, somehow -despite all odds- this driving contradiction became even more unique.

So unique that the word unique no longer sounded quite unique enough.

 

Our task was to advertise the new Ignis.

The challenge: we had no footage of it.

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